Is a promotional video a product video? Often the terms are interchangeable, and these days they are expected on many websites – especially transactional ones. There is no better way of showing a product’s features and benefits. If requested, we can organise large-scale productions alongside stills photography, ensuring that unit costs are kept really low.
PRODUCT VIDEO PRODUCTION
- Sometimes might be called Promo video or teaser video
- Normally quick videos to show features and benefits
- Ideally under or around 60 secs in most cases
Car launches don’t just happen at Motor Shows any more. MINI launched their ‘7’ special edition at Goodwood Festival of Speed one year, and we were there to capture it along with the rest of the activity on the MINI stand over the weekend.
We are very happy with the final product, which is rapidly accumulating views - and likes - on our YouTube channel. The video is polished and engaging with a fluent voiceover and narrative trajectory that is compelling and intriguing.'
The attention to detail from brief to final film from SPL is superb. Getting to grips with the issues, showing clear understanding of the task in hand and then executing it is rare and Ian managed to do this perfectly and quickly. His guidance and suggestions resulted in films that exceeded our expectations. I can’t recommend SPL highly enough.
If you had to go into a warzone, you'd want Ant Middleton beside you. Whatever happens, you know he's got your back. If you're making a video, you need Ian Sandall. He's the Ant Middleton of the video world. Ian knows what has to happen to make a successful video. Whether it's your own money or your marketing budget, you can relax if you get Ian involved. Thoroughly recommended.
We were delighted with the videos produced by SPL. We were also impressed with Ian’s understanding of our processes, enabling him to ask the right questions when interviewing and then structure the videos to appeal to our target audiences. I can highly recommend SPL to anyone looking for a professionally-produced technically-based video."
"Working with SPL Communications, has been an excellent experience. This was our first attempt at creating professionally produced YouTube videos. Ian Sandall's experience and guidance made this process stress free and the production seamless. We are delighted with the results. We will be using Ian again, and would recommend him without hesitation."
"We all enjoyed working with Ian Sandall, SPL Communications. He understood exactly what we needed from the first phone call and we are really delighted with the professional video he has produced for us. Ian was enthusiastic and proactive throughout the project which made working with him very easy. He visited our engineering factory prior to filming, liaised with the engineers and office staff to be filmed and guided the preparation. Highly recommended."
"This is the first video RoC has produced and SPL Communications (Ian Sandall) was chosen based on their experience in the architecture and construction sector.
Ian has been an absolute true professional and has guided us gently but firmly down the road to creating the most engaging company video. I would highly recommend him to any company."
"We commissioned Ian to produce a series of testimonial videos of our dealerships.
Ian was amazing. He took into account everything we wanted to get out of the videos and delivered above and beyond.
During the whole process, there was clear and regular communication with various suggestions, additions and changes. He made the whole thing effortless. Polite and professional all the way through. I can imagine we will be seeing him again for more."
"If you are after someone who is flexible, dedicated, understands your vision and someone who doesn't stop until the final result is perfect then SPL Communications should be your go to! I've lost count of the amount of hours i've spent working with Ian across 2022, he became a part of a team for us."
"Ian was very personable and easy to work with both from my perspective as the project manager but also for the members of staff who had to get up in front of the camera, which was very much out of their comfort zone.
Everyone throughout the organisation was delighted with the final versions of all the videos produced and we’re already seeing the benefits of using these within our recruitment marketing activity."I would absolutely recommend SPL Communications to anyone considering them for their video production work."